Bradford Wernle


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48207-2997 Detroit, Mich.
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Recent articles

Indianapolis' car-sharing service is generating controversy

12:01 am U.S. ET | Sept. 28
BlueIndy, one of the nation’s first municipally supported one-way EV ride-sharing services, promises to eliminate many vehicle ownership hassles, thanks to the city ...

How Doyle Letson went from boats to cars ...

12:01 am U.S. ET | Sept. 28
Doyle Letson's career took many twists and turns before he became chief interior designer for the Ford Mustang. ...

Bollore may sell electric cars in U.S.

12:01 am U.S. ET | Sept. 28
The Bollore Bluecar eventually could be offered for sale to individuals and private fleets in the United States. ...

Sparks fly over service's prime parking spaces

12:01 am U.S. ET | Sept. 28
The BlueIndy electric-vehicle rede-sharing service in Indianaopolis has been embroiled in controversy since its Sept. 2 startup. ...

Late dealer's quality processes help store thrive

12:01 am U.S. ET | Sept. 13
Whether it's something as important as the vehicle sales procedure or as mundane as making the morning coffee, Don Chalmers has a procedure in place. There are more than ...

Will automakers go for Gorilla Glass?

12:01 am U.S. ET | Aug. 29
Gorilla Glass, the tough, lightweight, scratch-resistant glass made by Corning and used on the screens of billions of smartphones and tablets, is getting closer to being ...

Sergio is right, but industry avoids consolidation

2:07 pm U.S. ET | Aug. 5
Fiat Chrysler CEO Sergio Marchionne set the industry on its ear recently when he said it has a dangerous problem: a chronic addiction to burning capital at an unsustainab ...

Michigan governor markets state's automotive high-tech future

12:00 pm U.S. ET | Aug. 5
Michigan Gov. Rick Snyder has kicked off a new marketing campaign, entitled “We Run on Brainpower.” The goal is to remind engineers that Michigan is the place ...

Key vehicles generate K.C. supplier boom

11:00 am U.S. ET | Aug. 5
Eleven suppliers have opened plants in the Kansas City area since 2013, generating 1,800 jobs and $75 millioncq in new payroll. Kansas City's supplier community is boomin ...

ARaymond expands in U.S. with unique training methods

11:00 am U.S. ET | Aug. 5
ARaymond, based in Grenoble, France, is expanding in the United States to meet demand for fluid connectors to handle urea for diesel engines, battery coolant and other ne ...

Common parts complicate suppliers' efforts

10:30 am U.S. ET | Aug. 5
Automakers are making more common parts, globalizing their platforms and saving money in the process. But that doesn't necessarily save manufacturing costs for suppliers. ...

ZF opens office in Mexico to find Tier 2 suppliers

5:25 pm U.S. ET | Aug. 4
When ZF North America wanted to find Tier 2 suppliers in Mexico to make parts for a transmission plant in Graycourt, S.C. ...

Car buyers getting older, richer, NADA economist says

2:36 pm U.S. ET | Aug. 4
The auto industry must prepare for a challenging demographic shift as baby boomers age and millennials gain more buying power, the National Automobile Dealers Association ...

Steelmakers prep Ala. plant to battle aluminum

11:00 am U.S. ET | Aug. 4
A joint venture plant in Alabama, AM/NS Calvert, is preparing to produce the latest generation of ultra high-strength steel for the North American automobile industry. ...

How a quiet visionary changed an industry

11:00 am U.S. ET | Aug. 4
Don Smith, "the real author of the management briefing seminars," was a quiet, thoughtful man content to let the facts and numbers speak for themselves. ...

Acquisitions make Mahle a major player

11:00 am U.S. ET | Aug. 4
Just two years after German powertrain systems supplier Mahle GmbH acquired a majority stake in climate control specialist Behr Group, Mahle has agreed to acquire Delphi ...

From hotel basement to global stage

12:01 am U.S. ET | Aug. 4
The Management Briefings Seminars launched 50 years ago in the basement of the Park Place Hotel in downtown Traverse City. ...

Storm hits automated driving car; human grabs the wheel

5:07 pm U.S. ET | Aug. 3
Many people drove their cars to the CAR Management Briefing Seminars in Traverse City, but few traveled in the same style as Ibro Muharemovic, head of advanced engineerin ...

Storm blitzes Traverse City, disrupts Management Briefing Seminars

3:14 pm U.S. ET | Aug. 3
A violent summer storm blitzed through Traverse City on Sunday, knocking out power to more than 10,000 homes and numerous businesses including the Grand Traverse Resort a ...

Swift and secure vehicle software updates?

12:01 am U.S. ET | Aug. 3
When it comes to connected cars, Redbend, an Israeli software company, is sitting in a prime position. As automakers add software to vehicles, those systems will require ...

Management Briefing Seminars will resume this afternoon

UPDATED: 8/3/15 9:41 am - adds details
Organizers of the 2015 CAR Management Briefing Seminars said they will hold afternoon sessions beginning today at 1 p.m. Morning sessions were canceled due to the lack o ...

Autonomous vehicle explosion brings challenges

12:01 am U.S. ET | July 27
Conundrum is defined by Webster's New World College Dictionary as a puzzling question or problem. The exploding autonomous vehicle phenomenon is presenting the automobile ...

China's Yanfeng plans $55 million Tennessee factory to supply VW

12:32 pm U.S. ET | July 16
Yanfeng Automotive Interiors, a Chinese supplier, will build a $55 million factory in Chattanooga to supply components to Volkswagen AG's nearby assembly plant. ...
Automotive News Cover
Special Video Report
Hillside Honda rewards: Paid vacations, Rolex watches, family atmosphere

Hillside Honda rewards: Paid vacations, Rolex watches, family atmosphere

Thirty is a special number at Hillside Honda in New York City. Sales staffers who sell 30 rides a month get a $1,000 paid vacation and three extra days off.
» Watch the Video
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