Hans Greimel

Asia Editor, Tokyo

Address: Yurakucho Denki Bldg., 20 Floor
1-7-1 Yuraku-cho, Chiyoda-ku
100-0006 Tokyo, Japan
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Phone: 81-3-3828-9060
E-Mail: hgreimel@crain.com

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Recent articles
New markets, production for GM Korea
12:01 am U.S. ET | April 19
General Motors' massive operation in South Korea lost a big reason for being when bosses in Detroit decided in late 2013 to pull the plug on the Chevrolet brand in Europe ...

Subaru aims to expand STI performance line
12:01 am U.S. ET | April 18
Subaru aims to further boost profits on booming U.S. sales by expanding its STI performance line. ...

South Korea steps up price-fixing crackdown on auto suppliers
10:40 am U.S. ET | April 17
South Korea, supporting a global police action against auto-parts price fixing, has hit Japanese and German suppliers with a string of fines in recent weeks. ...

Toyota investments in Mexico, China to usher in new cost-efficiency strategy
9:00 am U.S. ET | April 15 | UPDATED: 4/15/15 10:48 am ET - adds link
Opening its purse after a three-year expansion freeze, Toyota announced plans today to spend nearly $1. ...

Mazda gets artsy in Milan
7:38 am U.S. ET | April 14
Is Ikuo “Speedy” Maeda, the black-clad lead stylist at Mazda, making good on his ambition to launch a designer goods line tied to the Japanese carmaker? ...

Japan electronic giants embrace autos after consumer-goods struggles
12:01 am U.S. ET | April 13
Japan's storied electronics companies are struggling in the cutthroat consumer goods market amid cheaper, and often more innovative, rivals from South Korea and China. ...

Honda sees return to roots in S660
12:01 am U.S. ET | April 13
The Honda S660 mini sports roadster that went on sale in Japan this month may never be sold in the U.S., but could presage Honda's sports cars of the future. ...

Nissan may add Rogue hybrid in U.S.
12:01 am U.S. ET | April 13
Nissan unveiled the X-Trail Hybrid for the Japan market. It is considering a hybrid version of the crossover's sister vehicle, the Rogue, for the U.S. ...

Toyota's new engine lineup grows with 1.2-liter turbo
12:01 am U.S. ET | April 11
Toyota is stepping up a global engine upgrade of 14 high-efficiency powerplants through 2015 with the deployment of a new downsized turbo unit. ...

Congressional grilling was Akio Toyoda's defining moment
12:01 am U.S. ET | April 6
Akio Toyoda's moment of self-discovery came on what could have been the worst day of his life, sitting before a U.S. ...

Hyundai's advanced safety goes mainstream
12:01 am U.S. ET | April 6
Hyundai Motor Co., aiming to outpace rivals, will ramp up use of low-cost advanced safety systems and new autonomous driving features by 2020. ...

Meet South Korea's newest automaker
11:10 am U.S. ET | April 3
Cony Motor doesn't have a factory or a single customer. Its vehicles aren't even street-legal yet. ...

Hamp, Toyota's first female senior exec, says building trust is top priority
12:15 pm U.S. ET | April 3
Julie Hamp this week became Toyota's first female senior executive, overseeing global communications from Toyota City. ...

Mitsubishi reworks Outlander for loud looks, quiet ride
11:30 am U.S. ET | April 2
Mitsubishi unveiled a heavily reworked 2016 Outlander with a racy black-and-chrome grille, plus a skid plate effect in the rear, and metallic body cladding beneath the do ...

Hyundai debuts 3-door compact crossover in Seoul
6:00 pm U.S. ET | April 1
Hyundai is bending segment definitions again with the Enduro compact crossover concept. ...

Kia debuts Novo coupe-styled sedan at Seoul show
8:00 pm U.S. ET | April 1
Kia unveiled a compact coupe-styled sedan concept at the Seoul Motor Show that previews future design directions with sporty creasing and a new nose. ...

Subaru embarks on STI push with NY performance concept
12:30 pm U.S. ET | April 1
Subaru took the wraps off its STI Performance Concept in a preview of the brand's expanding focus on tuner parts and performance editions. ...

Toyota CEO feared losing job over recalls; instead gained sense of purpose
8:21 am U.S. ET | March 30
In a rare moment of public reflection, Toyota CEO Akio Toyoda marked the company’s unintended-acceleration crisis as the turning point in his career, even as he fre ...

Toyota's low-price safety tech coming to U.S. this year
7:09 am U.S. ET | March 30 | UPDATED: 3/30/15 10:06 am ET - adds details, link
Toyota said today it will begin offering automatic braking, lane departure alert technology and other safety electronics later this year in a package priced at about $300 ...

Toyota's better cars get better plants
12:01 am U.S. ET | March 30
Toyota Motor Corp., which made "lean manufacturing" a global buzzword, is about to unleash a new wave of ultraefficient assembly plants. ...

Honda launches S660 minicar roadster, heir to Beat's looks
10:00 pm U.S. ET | March 29
Honda is going small and sporty with the release of the S660 mini roadster, a new open-top minicar that will be sold only in Japan, at least for now. ...

Toyota targets big savings in factory, product-development spending
12:30 am U.S. ET | March 26 | UPDATED: 3/26/15 6:37 am ET - adds link to statement
Toyota outlined bold savings targets in factory investment and vehicle development, along with gains in fuel efficiency, through an aggressive restructuring being launche ...

Why a Japanese supplier is upping its game
12:01 am U.S. ET | March 22
Aisin Seiki, the world's fifth biggest auto supplier, is doubling the size of its global design division as it expands into new products and targets new customers. ...

Japan far outpaces U.S. in replacing Takata airbag parts
6:49 am U.S. ET | March 20
As automakers plead with U.S. customers to fix potentially deadly Takata airbags, recalls in Japan are drawing much stronger responses, with more than two-thirds of the t ...

Honda may bring UK-built Civic hatchback to U.S., report says
9:55 am U.S. ET | March 19
Could American Honda be getting its first hatchback Civic in years or possibly even the coveted Type R hot hatch? ...

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