Golf demand helps boost VW-brand sales 3% in Nov.

VW expects the new Golf to add "further momentum" to the brand's overall sales after its U.S. debut in 2014.
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FRANKFURT -- Volkswagen Group said global sales of its core brand rose 3 percent in November, powered by demand for the seventh-generation Golf hatchback, the company's best-selling model.

Deliveries at the brand increased to 522,100 last month, the company said in a statement today. The rise marks the third month of consecutive growth at the brand after sales dipped by 1 percent in August and 0.5 percent in July largely due to Europe's slumping market.

"Our brand's most important model, the Golf, has once again been a strong driver. The latest generation has got off to an excellent start and we will be delivering the 500,000th model this December, just one year after the market launch," sales chief Christian Klingler said in the statement.

Klinger said the pending introduction of the new Golf in China and the United States may add "further momentum" to sales. The latest Golf will be launched in the United States in the spring.

In the first 11 months, VW brand sales fell 5 percent in Europe to 1.51 million. In Germany, deliveries slipped 6 percent to 516,900, while demand in the United States dropped 5 percent to 373,700 in the same period.

In China, the brand's largest single market, sales rose 18 percent to 2.26 million.

VW brand's 11-month global deliveries were up 3 percent to 5.4 million.

Reuters contributed to this report

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