Audi’s head of electronic development, Ricky Hudi, says the company’s innovative electronics architecture has dramatically shortened the time the brand needs to introduce more powerful processors for in-car infotainment and driver assistance systems. By doubling processor performance and using faster graphics, Hudi says Audi has been able to create a three-dimensional user experience in its vehicles well ahead of its competitors. Hudi explained the advantages in an interview with Automotive News Europe Managing Editor Douglas A. Bolduc.