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PSA wants to be a 'fast follower' in the move to electrified cars

Maxime Picat: "The EV market is still just 1 percent, but we will be ready when the market accelerates."
PS
By:
Peter Sigal
June 14, 2018 05:00 AM

Maxime Picat has helped to guide PSA's comeback from near bankruptcy in 2013, first as managing director for the Peugeot brand and now as group operations director for Europe. The 44-year-old French executive spoke with Automotive News Europe Correspondent Peter Sigal about the challenges of integrating the Opel brand and how PSA will transition to electric vehicles.

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