BLOG: Luca Ciferri

Alfa calls new architecture Giorgio

Posted 7:57 am U.S. ET, Jan. 27
blogs Luca Ciferri is Editor of Automotive News Europe.
 
Alfa Romeo's new rear-wheel- and all-wheel-drive architecture will be code-named Giorgio, people working on the project told me. It's one of the few details revealed so far about the struggling brand's fourth revival plan since 2004.The full strategy for the carmaker is scheduled to be made public when parent Fiat-Chrysler releases its first-quarter results in May.It's unc ...
     Continue reading "Alfa calls new architecture Giorgio" » Jan 27, 2014 7:57 am U.S. ET
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GM's massive missed opportunity in Europe

Posted 2:12 am U.S. ET, Dec. 6
General Motors never should have dumped Daewoo in favor of Chevrolet in Europe eight years ago. At that time, Daewoo mainly sold low-tech, cheap-but-not-so-cheerful cars in central and eastern Europe. Had GM stuck with that plan it could have gone head to head against Renault’s low-cost Dacia brand. Instead, Dacia has had the low end of the market nearly to itself -- ...
     Continue reading "GM's massive missed opportunity in Europe" » Dec 6, 2013 2:12 am U.S. ET
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Fiat's loveless marriage to Alfa

Posted 12:01 am U.S. ET, Dec. 5
There has always been bad chemistry between Fiat and Alfa. Fiat's mass-market focus simply does not sit well with Alfa's great history of technical innovation and extreme performance. The only reason Fiat bought Alfa in 1986 was to prevent Ford from becoming a rival car producer in Italy. It never actually wanted the brand.In the 25 years since then, Fiat has created only ...
     Continue reading "Fiat's loveless marriage to Alfa" » Dec 5, 2013 12:01 am U.S. ET
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What's next for Tavares, Ghosn and Renault?

Posted 12:01 am U.S. ET, Aug. 29
It's not surprising that that Carlos Tavares relinquished his COO duties at Renault. When you publicly say you would like to be CEO of another automaker, it is pretty clear that your days at your current employer are numbered.In an Aug. 14 interview with Bloomberg, Tavares said he would like to have a chance to lead General Motors or Ford. Tavares is 55 and wants to be the ...
     Continue reading "What's next for Tavares, Ghosn and Renault?" » Aug 29, 2013 12:01 am U.S. ET
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Ferrari's next big challenge: Talk more, e-mail less

Posted 12:01 am U.S. ET, July 9
Ferrari excels at overcoming enormous engineering challenges -- just look at the 963hp, 3,000-pound carbon fiber La Ferrari coupe -- but its next task might be its toughest. The company wants to change the way its employees e-mail.To encourage more talking and less e-mailing Ferrari this month set a rule that an e-mail can have no more than three internal recipients. The r ...
     Continue reading "Ferrari's next big challenge: Talk more, e-mail less" » Jul 9, 2013 12:01 am U.S. ET
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U.S. and Brazil bright spots for Fiat-Chrysler as Europe declines

Posted 12:01 am U.S. ET, May 21
Global April sales for Fiat-Chrysler show how much the Americas, especially the United States and Brazil, are supporting the automaker.Fiat-Chrysler's global vehicle sales were 394,100 units last month, up 10.8 percent compared with the same month a year before, according to Fiat's investor relations Web site. These sales numbers are not widely reported by the media becaus ...
     Continue reading "U.S. and Brazil bright spots for Fiat-Chrysler as Europe declines" » May 21, 2013 12:01 am U.S. ET
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Looking for a Chinese car in Shanghai

Posted 12:01 am U.S. ET, April 19
If I were an executive at a Chinese domestic automaker, I would be very worried. Why? It is difficult to find a Chinese-brand car on the streets of Shanghai, the country's largest city with more than 23 million inhabitants.I experienced this first hand visiting the city for the auto show. During a long bus ride from the Shanghai World Expo to the Pudong district, I didn't ...
     Continue reading "Looking for a Chinese car in Shanghai" » Apr 19, 2013 12:01 am U.S. ET
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BMW, Audi show off rival visions

Posted 12:01 am U.S. ET, April 2
The escalating rivalry among Germany's premium automakers was fully on show at the annual financial results conferences of Audi and BMW.Audi gave two strong messages to industry watchers and reporters at its event in Munich last month:Audi is not just a single brand. It now oversees Volkswagen Group's three Italian subsidiaries -- Lamborghini, Italdesign Giugiaro and Ducat ...
     Continue reading "BMW, Audi show off rival visions" » Apr 2, 2013 12:01 am U.S. ET
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