BLOG: Diana T. Kurylko

Mini pulls the pranks and N.Y. stand -- for now

Posted 10:45 am U.S. ET, March 31
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Mini will go missing from this year's New York auto show. (BLOOMBERG)
Mini has been a fixture at the New York auto show since the brand was relaunched in the United States in 2002. But don’t look for the British marque this year. Mini USA, saying its money is better spent on experiential marketing, is skipping the 2015 New York auto show. One possible reason: The brand has no products to unveil in the nation’s biggest media mar ...
     Continue reading "Mini pulls the pranks and N.Y. stand -- for now" » Mar 31, 2015 10:45 am U.S. ET
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Volvo's interception not likely to win the game

Posted 6:43 am U.S. ET, Jan. 29
Volvo wants some of the attention the big boys with fat wallets will get during the Super Bowl. Unlike some of its German competitors, Volvo won’t be advertising. The brand hasn’t said why, but it probably can’t afford the cost -- an estimated $4.5 million for a 30-second spot. So what’s free? Social media. When any car commercial comes on, you tw ...
     Continue reading "Volvo's interception not likely to win the game" » Jan 29, 2015 6:43 am U.S. ET
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BMW refreshes 6 series

Posted 3:38 pm U.S. ET, Dec. 12
BMW has freshened all three of its 6-series variants that will debut next month at the Detroit auto show and go on sale in the second quarter of 2015. The two-door coupe and convertible and the four-door Gran Coupe with coupelike styling are niche vehicles for BMW. But the head-turning designs have made them halos for the German brand. The engine lineup remains unchange ...
     Continue reading "BMW refreshes 6 series" » Dec 12, 2014 3:38 pm U.S. ET
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Mercedes' $29,900 CLA -- now you see it, now you don't

Posted 12:01 am U.S. ET, Dec. 11
It was bound to happen, although it came sooner than expected and with no changes in equipment. Mercedes-Benz has increased the price of the 15-month-old CLA front-wheel-drive compact sedan above $30,000 -- excluding destination. Mercedes surprised some of the competition when it launched the all-new car in September 2013 for $29,900. Audi responded by matching the price ...
     Continue reading "Mercedes' $29,900 CLA -- now you see it, now you don't" » Dec 11, 2014 12:01 am U.S. ET
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Making a splashy entrance in Paris

Posted 12:01 am U.S. ET, Oct. 2
PARIS -- Land Rover pulled the wraps off its new compact Discovery Sport at a pre-show event for journalists, hauling it up the Seine River on a massive barge. The Discovery Sport sprinted out of a grassy mountain, through several feet of water, to be greeted by seven giant boots -- or wellies as the British call them. The Discovery Sport was introduced by supermodel Rosi ...
     Continue reading "Making a splashy entrance in Paris" » Oct 2, 2014 12:01 am U.S. ET
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Making a splashy entrance in Paris

Posted 6:16 pm U.S. ET, Oct. 1
PARIS -- Land Rover pulled the wraps off its new compact Discovery Sport at a pre-show event for journalists, hauling it up the Seine River on a massive barge. The Discovery Sport sprinted out of a grassy mountain, through several feet of water, to be greeted by seven giant boots -- or wellies as the Brits call them. The Discovery Sport was introduced by supermodel Rosie ...
     Continue reading "Making a splashy entrance in Paris" » Oct 1, 2014 6:16 pm U.S. ET
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Volvo teases XC90 that must raise the bar in luxury

Posted 3:09 pm U.S. ET, Aug. 13
Volvo again is pulling some of the wraps off the redesigned XC90 crossover before its formal reveal on Aug. 25 in Stockholm. The latest teaser is a photo of the front corner with an all-new T-shaped running light accompanied by an explanation of the new “scalable product architecture” that the XC90 will ride on. The headlights and grille evoke the Swedish bra ...
     Continue reading "Volvo teases XC90 that must raise the bar in luxury" » Aug 13, 2014 3:09 pm U.S. ET
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Volvo hints at more polished XC90 for 2015

Posted 1:34 pm U.S. ET, May 27
It won’t go on sale in the United States until next March, but Volvo has begun to take the covers off the redesigned XC90 crossover. Volvo released images and a video of the interior of the 2015 XC90, and it is decidedly more upscale than the outgoing model. The crossover, previewed with the awkwardly named XC Coupe concept shown at the Detroit auto show in January, ...
     Continue reading "Volvo hints at more polished XC90 for 2015" » May 27, 2014 1:34 pm U.S. ET
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