Mazda CEO Masamichi Kogai says the company is preparing for ‘a new era’ that begins with a product blitz in 2019 and follows with the opening of its joint U.S. plant with Toyota in 2021. Kogai believes those efforts, along with a renewed focus on customer loyalty, will stimulate Mazda’s U.S. sales.
Jay Amestoy, who spent more than two decades at the public relations helm at Mazda North America and previously worked in public relations for Volkswagen Group of America, died late Thursday. He was 69.
On Oct. 21, 1992, Mazda pulled the plug on Amati 14 months after it had been announced and just 18 months before the new line was scheduled to go on sale. The 25th anniversary of that occasion did not pass unnoticed.