Mazda names chief marketing officer for U.S.Fri, 21, Apr 2017
Will autonomous driving kill the sports car?Tue, 18, Apr 2017
Virtually every brand in the auto industry is bragging about its autonomous driving capabilities But when it comes to "the future of transportation," Mazda and Porsche got the memo -- they just decided to go another way.
Import tax would hit JLR hardest ($17,000 per vehicle), Ford least ($282)Tue, 07, Feb 2017
Is this the year Mazda turns the corner? Dealers hope soMon, 06, Feb 2017
After a rough 2016 with sales down nearly 7 percent, Mazda dealers are hoping the new year will bring the promised pivot to a more premium brand with more emotional advertising and better profitability.
Mazda, Mitsu tread lightly in Trump eraMon, 06, Feb 2017
Mazda and Mitsubishi, the only Japanese carmakers selling but not making cars in the U.S., fumble for strategies and hope for the best in a new era of “America First” trade policies under U.S. President Donald Trump.
Mazda profit falls 71% on foreign exchange lossesThu, 02, Feb 2017
Mazda reassigns U.S. chief in leadership shuffleMon, 30, Jan 2017
Mazda has reassigned U.S. chief Robert Davis to a new role as part of a leadership shuffle at the automaker's North American division, following the brand's 6.7 percent decline in U.S. sales last year.
Mazda dealers look to recover from a rough 2016Fri, 27, Jan 2017
Mazda Motor Corp.'s U.S. dealers had a tough 2016 as sales slumped, eroding dealer profitability and leading to high days supply of inventory.
Adding to the challenge, Mazda's leadership is taking the brand's image upscale, so the marketing focuses less on incentives and more on forging a new image.
Mazda zeros in on moving upscaleFri, 27, Jan 2017
Mazda's make meeting Friday focused on work to move the brand upscale as sales slipped last year. Here are some takeaways from Jim Bagan, vice chairman of the Mazda National Dealer Advisory Council and vice president of the Roger Beasley Automotive Group in Austin, Texas.
Mazda's U.S. chief reassigned in leadership shuffleThu, 26, Jan 2017
Robert Davis is out as senior vice president of Mazda's U.S. operations as part of a leadership shuffle at the automaker's North American division, in the wake of a 6.7 percent decline in U.S. sales last year.
Mazda dealers want help lifting profitsMon, 23, Jan 2017
The “majority” of Mazda Motor Corp.'s U.S. dealers are unprofitable and saddled with high inventories of new vehicles, as Mazda redefines the brand. But Paul Passarelli, the outgoing chairman of Mazda's National Dealer Advisory Council, is confident Mazda will fix things.
Ford, Toyota form telematics alliance with other automakers, suppliers to stymie Google, AppleWed, 04, Jan 2017
Ford and Toyota have formed a consortium with automakers including PSA and Mazda to speed development of auto-industry standards for in-vehicle apps, a step toward preventing Apple and Google from controlling how drivers connect smartphones to their cars and trucks.