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Mini will focus on updating its car-oriented product line.
German luxury brands face an existential challenge: adapting to a U.S. market increasingly dominated by SUVs and crossovers while keeping their stylish sedans relevant.
The 50-50 venture owned by BMW and Great Wall will make battery-powered vehicles for both partners at a new plant in Jiangsu Province.
BMW would have to close its British factories if Brexit leads to serious supply chain disruption, a company executive told the Financial Times.
BMW Group said its global vehicle sales fell 2 percent in May, weighed down by China tariffs and a steep drop in German registrations as cities such as Hamburg started banning older diesel vehicles from key streets.
BMW posted a 3 percent drop in first-quarter profit as unfavorable exchange rate effects weighed on revenues and earnings, even as the automaker posted higher margins and vehicle sales.
Mini dealers brought three issues -- limited sales volume, marketing spend and dealership profits -- but many answers were deferred until a BMW meeting this month.
With a sales volume boost so far this year, Mini dealerships could improve profitability, executives told dealers.
With Mini's U.S. sales at less than half the 100,000 that was once the brand's long-term outlook, U.S. dealers are looking for answers on where the brand is going.
Mini's dealer council is pushing the brand to spend more on marketing and make other moves to help right flagging dealership profitability.
BMW said it plans to choose a production site in China for Mini electric cars after signing a letter of intent on a joint venture with Great Wall Motor Co.
With a full year of the redesigned Countryman available, Mini's U.S. chief expects to turn around a sales decline -- and help sluggish dealership profitability
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