Dave Guilford

News Editor
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48207-2997 Detroit, Mich.

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Phone: 313-446-0321
E-Mail: dguilford@crain.com
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Recent authored articles

Normal job shuffling gets Trumpified

It happened again last week. President Donald Trump turned his attention to the auto industry, and, sure enough, an automaker coughed up plans to add jobs in the U.S. Sort of.

Can you fall in love with the car of the future?

News editor Dave Guilford elucidates his vision of the car of the future.

New GM is real, but hasn't shed some old habits

There's a new General Motors today aggressively reshaping itself to compete in the emerging connectivity-car sharing-autonomous space. But sometimes it's difficult to see New GM. Old GM gets in the way.

Fields sees possible benefits from Trump revisions on tax code

Ford CEO Mark Fields said potential Trump administration tax code revisions, including a possible “border tax” on imports from Mexico, could be positive for the automaker.

Will the next luxury flagship be a truck?

Mercedes and BMW still sell a good volume of the luxury sedans known as brand flagships.

BMW, Mercedes execs plead for more crossovers

Even as they launch two key cars – the BMW 5 series and Mercedes E-class coupe -- the traditional arch-rivals have a common challenge: Satisfy U.S. dealers' hunger for more crossovers.

Points for tweeter-in-chief to consider

U.S. automakers are competing against very tough rivals in an intense, complex, global market. And global trade itself is replete with unintended consequences.

China tension poses threat to automakers

It's an uneasy time for automakers that have a lot of chips on the table in China in the wake President-elect Donald Trump's recent phone conversation with the president of Taiwan.

Ford Q3 profit drops 56% as North America slips

UPDATED: 10/27/16 4:16 pm ET - adds stock close

CEO Mark Fields defended Ford's outlook of a “much weaker than normal” second half of the year as the company reported a 56 percent decline in third-quarter net income to $957 million today.

Ford's Q3 Canadian performance a bright spot

UPDATED: 10/27/16 1:54 pm ET - adds Canadian details

Ford Motor Co.'s Canadian sales and market share rose during the third quarter, the company said Thursday.

Are automakers over-hyping autonomous vehicle development?

Automakers' rapid-fire announcements about autonomous vehicles have gotten the public's attention. That may not be an entirely good thing.

NISSAN: Light trucks drive 4.9% gain

Sales of light trucks continued to power Nissan Group U.S. sales in September as the combined total for the Nissan and Infiniti brands rose 4.9 percent to 127,797 vehicles.

The next wave of electric vehicles

Automakers learned the pool of green consumers who would tolerate low ranges and high prices was limited. Now they're bringing out a batch of EVs that are more consumer-friendly.

The next wave of electric vehicles

Automakers learned the pool of green consumers who would tolerate low ranges and high prices was limited. Now they're bringing out a batch of EVs that are more consumer-friendly.

Brexit anxiety eases, but remains

With new-car sales in Europe back on track, the industry appears to be shrugging off some of its anxiety about Brexit, the decision by U.K. voters in June to exit from the European Union.

Land Rover wants new 7-seat Discovery to conquest luxury SUVs

Land Rover expects to target luxury SUVs from the likes of Volvo, Audi and with its new Discovery.

BMW's DriveNow is profitable now

Contrary to the reputation of automaker mobility projects as unprofitable experiments, BMW's DriveNow car-sharing program is making money, the automaker's top marketer says.

Free trade's fallout needs to be discussed

Until we seriously address the issue of retraining laid-off workers and revitalizing hard-hit communities, the anxiety and anger we're seeing in this election will continue.

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