Our Staff

Hans Greimel

Asia Editor, Tokyo
Address: Yurakucho Denki Bldg., 20 Floor
1-7-1 Yuraku-cho, Chiyoda-ku
100-0006 Tokyo, Japan
Follow: Twitter Hans Greimel RSS feed
Phone: 81-3-3828-9060
E-Mail: hgreimel@crain.com
CLICK HERE to see our entire staff list

Recent authored articles

For Nissan in U.S. it's no pain, no gain

Following its 28 percent U.S. sales plunge in April, Nissan promises that the short-term pain will be worth the long-term gain.

Nissan CEO denies Renault merger talks

Nissan CEO Hiroto Saikawa dismisses reports that his Japanese carmaker is hammering out full integration with longtime alliance partner Renault, saying "There is no fact to the effect that we are negotiating any merger."

The long and painful birth of Genesis

As thorny as Genesis' retail rework has been, the U.S. dealer showdown is just one of many trials testing global brand chief Manfred Fitzgerald as he births a luxury brand.

Nissan profits fall on foreign exchange losses, onetime costs

UPDATED: 5/14/18 9:44 pm ET -- corrected

Nissan reported a 12 percent slide in operating profit in the most recent quarter as foreign exchange rate losses, deteriorating sales mix and onetime costs.

'U.S. is the highest priority,' Mazda's new CEO says

Mazda's incoming CEO will focus on strengthening Mazda's dealership network in the United States and making the most of an expanded partnership with Toyota.

How the extravagant Tokyo show lost its mojo

Back in its crazy, hazy heyday, the Tokyo Motor Show was the place to be. Even after Japan's economic miracle deflated in the late 1990s, the show sustained much of its allure.

Profit drop in once reliable N.A. drags down Subaru

North America, long the earnings engine for Subaru, suddenly turned into a drag on global profits amid spiraling incentives due to increased crossover competition.

Mitsu gets back to a profit on N.A. boost

Rebounding profits in North America helped troubled Mitsubishi Motors Corp.

Toyoda warns Toyota faces 'life-or-death' battle

Akio Toyoda has a new cost-cutting mantra while preparing for a new round of belt-tightening – even as Toyota books record profit.

Softening North America hits profits at Subaru

Subaru profits declined in the latest quarter amid troubles in North America and falling sales at home, where the company was engulfed in a faulty vehicle inspection scandal.

Softening North America hits profits at Subaru

Subaru profits declined in the latest quarter amid steeper U.S. competition and falling sales at home where the company was engulfed in a faulty vehicle inspection scandal.

Mazda names Americas head Marumoto next CEO

UPDATED: 5/11/18 7:17 am ET -- adds photo

Mazda has named Americas chief Akira Marumoto its new CEO as the second-tier Japanese carmaker confronts big challenges in the new era of electrification, autonomous driving and connected cars.

Toyota quarterly profit jumps 43% on cost cutting, lower expenses

UPDATED: May 9 6:16 am ET - adds detail

Toyota's operating profit surged 43 per cent in the latest quarter as cost cutting, lower selling outlays and falling warranty expenses offset unfavourable foreign exchange rates and helped pilot the automaker to a record...

Mitsubishi rebounds to profit on higher sales, cost cutting

UPDATED: 5/9/18 9:05 am ET -- new story

Rebounding profits in North America helped troubled Mitsubishi jump back into the black in the just-finished fiscal year.

Toyota quarterly profit jumps 43% on cost cutting, lower expenses

UPDATED: May 9 12:12 CET - adds detail

Toyota profit surged 43 percent in the latest quarter as cost cutting, lower incentives and falling warranty expenses offset unfavorable foreign exchange rates and helped pilot the automaker to a record full-year net income.

Nissan plans ample interiors for its future EVs

Nissan executive design chief Satoru Tai says ample interior space will be a hallmark of future Nissan electric vehicle design as the brand embarks on an EV blitz.

Ample interiors coming for future Nissan EVs

Nissan executive design chief Satoru Tai says ample interior space will be a hallmark of future Nissan electric vehicle design as the brand embarks on an EV blitz.

Subaru plans reforms after faking fuel data

Subaru says it needs to reform its corporate culture "from the ground up" after admitting it faked fuel economy and emissions data on vehicles in Japan for at least five years.

Automakers see perks with JVs even as China opens market

China's decision to loosen restrictions on foreign automotive investment may do little to change the joint venture landscape, as foreign manufacturers have invested billions in domestic partnerships and can't easily pull up...

Japan brands' EVs for China appear strikingly familiar

If the first wave of Japan-brand electric vehicles for China looks familiar, it should. Toyota, Nissan and Honda are simply rolling out EV versions of existing nameplates.

Infiniti readies platform for electrified vehicles

Infiniti says it will introduce a platform for its entire range when it shifts to exclusively electrified powertrains in 2021.

Execs see partnership perks even as China opens market

International auto executives say they are in no rush to shake up their joint ventures with Chinese carmakers, despite Beijing's promise to loosen limitations on foreign investment.

Tech giants put China at forefront of change

An explosion of ingenuity is radiating from China in how to develop, engineer and market cars. Long derided as a fast follower, China has suddenly blossomed as the innovation nation.

A luxury roller-coaster ride

Hyundai's journey into luxury has been a bumpy, tortuous ride for its dealers, thanks to a strategy that was unclear from the start.

Didi alliance eyes 10 million EVs by 2028

Didi Chuxing, the Chinese ride-hailing giant, is partnering with 31 auto industry companies to develop models for shared mobility and new standards for electrified vehicles.


Email Newsletters
  • General newsletters
  • (Weekdays)
  • (Mondays)
  • (As needed)
  • Video newscasts
  • (Weekdays)
  • (Weekdays)
  • (Saturdays)
  • Special interest newsletters
  • (Thursdays)
  • (Tuesdays)
  • (Monthly)
  • (Monthly)
  • (Wednesdays)
  • (Bimonthly)
  • Special reports
  • (As needed)
  • (As needed)
  • Communication preferences
  • You can unsubscribe at any time through links in these emails. For more information, see our Privacy Policy.