Our Staff

Vince Bond Jr.

Acura, Honda, Hyundai, Kia, Mazda, Mitsubishi
Address: 1155 Gratiot Ave.
48207-2997 Detroit, Mich.
Follow: Twitter Instagram Vince Bond Jr. RSS feed
Phone: 313-446-1653
E-Mail: vbond@crain.com
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Recent authored articles

Acura's Ikeda recalls when marketing went adrift

In a quest to establish itself in a world that grew to include Lexus and Infiniti, the chief of Acura says the brand went down a "wandering road" where it lost touch with its roots.

Can tamer TrueCar be true to itself?

Under Chip Perry, TrueCar is not a different company, but it's a very different brand, casting itself more clearly as the friend of the auto dealer.

TrueCar's Perry: 'We embraced the need to change'

Do consumers want the lowest price or a fair price? TrueCar is betting on a fair price.

Mazda picks up a German accent

While Mazda can't pass itself off as a luxury brand, the mix of quality, handling and design have proved potent enough to draw upscale consumers who drive German cruisers.

Course correction for Genesis' 'misguided missile'

Is Hyundai’s Genesis a make or a “model?” The question is at the heart of the lingering confusion surrounding the luxury brand’s retail strategy.

HONDA: Slow sales for several key vehicles

American Honda's U.S. sales fell 9.2 percent in April due to the slower performance of key models such as the Accord, Civic and CR-V.

HYUNDAI/KIA: Hyundai, Kia and Genesis all drop

Hyundai Motor America's U.S. sales were down 11 percent from the year-earlier period to 56,063 units.

Genesis changes its mind on retail network -- again

Genesis General Manager Erwin Raphael told Hyundai's dealer council last week that the opportunity to sell the brand would now be offered to all Hyundai dealers in the United States -- a complete shift from the brand's...

A luxury roller-coaster ride

Hyundai's journey into luxury has been a bumpy, tortuous ride for its dealers, thanks to a strategy that was unclear from the start.

Health scare motivates dealership to teach life-saving techniques

Ryan Gremore, president of the O'Brien Auto Team, decided that if a medical emergency ever took place at one of his stores, staffers would have the tools and training to address it.

Honda sweetens Accord leases, a little

The discounted lease deal puts the Accord within striking distance of the Camry in strong lease markets such as California, Ohio and Florida.

Mitsu COO sees alliance enabling big strides

Trevor Mann foresees the automaker flirting with the 300,000 mark as it introduces new products such as the Eclipse Cross and begins to roll out vehicles on platforms shared with Renault-Nissan around 2021.

Ed Beadle

  • Age: 43

  • Title: Senior manager of integrated marketing, Acura Division

Ed Rhodes

  • Age: 37

  • Title: Senior group manager of pricing and market analytics, Hyundai...

Kia Motors America COO Michael Sprague leaving company

UPDATED: 4/6/18 12:32 pm ET - adds details

Michael Sprague, the former Ford executive who notched a steady series of promotions in nearly a decade at Kia Motors America, is leaving the Korean automaker.

HONDA: Trucks, Civic continue to provide lift

UPDATED: 4/3/18 6:29 pm ET - corrected

American Honda posted a 3.8 percent rise in March U.S. sales behind strong truck demand and an assist from the Civic.

HYUNDAI/KIA: Hyundai drops 11%, Kia up 2.5%

Hyundai Motor America's March U.S. sales fell 11 percent from the year-earlier period.

Acura RDX picks touch pad over touch screen

Acura says the interface will make vehicle controls more intuitive and easier to use while driving.

Kona EV highlights Hyundai's powertrain versatility

Hyundai's new electric subcompact crossover has an estimated range of 250 miles on a charge.

Hyundai tells Genesis castoffs: Don't lose hope

Brian Smith, COO of Hyundai Motor America, said it's likely that the Genesis brand will expand its store count in the future.

Honda cuts back Accord output to reduce inventory

Honda may have built its best sedan ever in the 2018 Accord, but the automaker must face a tough reality: Sales are down and some in its vocal dealer network are sounding the alarm.

Redesigned RDX crossover feeds optimism at Acura

Brand chief Jon Ikeda said the redesigned crossover can be marketed "from an emotional perspective," not based on "value and deals."

How to sift through dealership data

Sifting through all the data a dealership generates can be a monumental task, so some dealership groups are studying their data with a more tactical eye.

Kia refreshes 2 models for 2019

Kia is upgrading its lineup with a trio of vehicles that will replace models that are losing traction: the Optima sedan, Sedona minivan and the upmarket K900 sedan.

Genesis adds halo with electric Essentia concept

Genesis, taking a page out of the playbook of Germany's luxury brands, is reimagining its "athletic elegance" styling with the electric Essentia concept, a bonafide halo car.

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