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Vince Bond Jr.

Marketing/Digital Dealer
Address: 1155 Gratiot Ave.
48207-2997 Detroit, Mich.
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Phone: 313-446-1653
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Recent authored articles

Dealers' optimism strongest in the South

Dealers are positive about the next quarter, but that optimism varies widely by region, a Cox Automotive survey found.

Toyota marketing key to multicultural appeal

Toyota has found a natural home amid the eye-popping styles and eclectic musical acts of Afropunk festivals.

How vendors help dealerships maximize data

In this Q&A, John Griffin explains how Cox Automotive's performance managers will help dealerships interpret the data in their DMS and plot a course of action.

How factory can help turn browsers into buyers

A study points to a lack of coordination between automakers and retailers on presenting inventory, messaging, search engine marketing and website layouts.

Facebook updates ad features to convert mobile shoppers

Facebook has updated two of the platform's ad tools to better serve the auto industry in its quest to reach mobile shoppers.

Facebook updates ad features to convert mobile shoppers

Facebook has updated two of the platform's ad tools to better serve the auto industry in its quest to reach mobile shoppers.

Chevy celebrates its 'Legends'

The program began at the State Fair of Texas in September 2016 and, after drawing a quick following, was expanded nationally.

Nissan's 'Star Wars' sequel

For the latest Star Wars tie-in, dealers had a challenge for Nissan's marketing brass: How could they spread the fervor across the Nissan lineup?

CDK demands commitment from dealers

In October, stores using CDK Global's dealership management systems on month-to-month arrangements found out they had little time to make a big decision: Sign multiyear contracts with CDK or quickly find a new provider.

How Facebook diversifies talent

The social media giant is forming partnerships to broaden access to tech skills, while ensuring that recruiters present hiring managers with diverse candidate pools, says Stephanie Latham, Facebook's director of U.S.

Car sales to ethnic buyers fall

Ethnic consumers were the leading drivers of new-vehicle sales growth during the industry's post-recession rebound, but that momentum has come to a halt in 2017.

Video calls help forge customer ties

Jeff Wyler Automotive dealerships use FaceTime and Facebook Live to reach out to consumers, instead of waiting for them to visit the showroom.

Nissan's next ad campaign enlists 'The Last Jedi'

Nissan has another marketing collaboration with Lucasfilm for Star Wars: The Last Jedi, following the success of its tie-ins with Rogue One: A Star Wars Story.

CDK's Flynn named president; Karp to leave software giant

UPDATED: 10/31/17 4:01 pm ET - adds details on earnings

Daniel Flynn will replace Robert Karp as president of CDK North America in a move that continues a leadership overhaul of the dealership management system provider.

GM leads in minority dealer gains

In terms of adding minority dealers, GM paced the U.S. industry last year with 17 net additions. It wants to top that this year.

Jesse Jackson ready to go to Germany to discuss BMW boycott

Civil rights leader Jesse Jackson, who called for a boycott of BMW over a lack of diversity in its dealer body, said he is willing to go to Germany to meet BMW executives.

New DealerSocket CEO: 'We're not changing the strategy'

In this Q&A, DealerSocket's new CEO talks about goals, online retailing and the possibility of offering a dealership management system for franchised dealerships.

Penske Automotive's Q3 net income rises 7.9% on acquisitions

Acquisitions helped boost Penske Automotive's net 7.9 percent in the third quarter. A new focus on used vehicles led to more sales of them than new ones.

CDK, Reynolds sued over alleged anti-competitive actions

UPDATED: 10/23/17 4:02 pm ET - adds copy of suit

Teterboro Chrysler-Jeep-Dodge-Ram has sued Reynolds and CDK, saying the software giants' anti-competitive behavior has driven up costs at the dealership.

BMW boycott sought by Jesse Jackson

UPDATED: 10/20/17 3:51 pm ET - adds BMW statement

Civil rights leader Jesse Jackson is calling for a boycott of BMW products because of a lack of diversity among its dealer body.

Dealer Don Flow: We must retool retail

Dealers can reshape auto retailing by embracing new business models and developing value propositions that meet the needs of today's consumers, says Don Flow, CEO of Flow Automotive Cos.

Motorcars Honda named Cox Leader in Sustainability

Motorcars Honda was presented with Cox Automotive's Leader in Sustainability Award during Automotive News' 100 Best Dealerships To Work For event.

Plan ahead to help daughters become dealers

In this Q&A, the head of GM's Women's Retail Network, which operates in the United States, Canada and Germany, discusses father-to-daughter dealership succession issues and more.

Plan ahead to help daughters become dealers

In this Q&A, the head of GM's Women's Retail Network discusses father-to-daughter dealership succession issues and more.

Virtual drives let buyers try features they usually don't

Dealerships are using virtual reality test-drive videos, and augmented reality, to add flair to shoppers' mundane task of vehicle research.