COMING UP WITH the right car name for the Chinese market can be a headache. Not only must the Chinese characters sound right, they also must carry auspicious meanings. Ford Motor (China) Ltd. searched many combinations of Chinese characters for a name for its Transit van. It settled on one with characters that have several meanings, including 'fully smooth,' 'good luck' and 'success.' The characters are pronounced transhun, similar to the English name.
Fix Chou's Buick
CURATORS OF former Chinese Premier Chou En-lai's residence in Shanghai have asked General Motors to help restore Chou's 1941 Buick sedan. GM, which plans to build Chinese Buicks, has not officially said yes - yet.