DETROIT - ASC Inc. is consolidating its sunroof and convertible operations into one unit. The company is also forming a standalone organization to design prototype vehicles for carmakers.
ASC wants to offer customers a wider range of sunroof and convertible options, said ASC President Larry Doyle.
One large division to handle sunroofs and convertibles will give Doyle 'the critical mass' to achieve this.
'Our focus is on technological development' of new convertible roof systems, he said.
Under the plan:
Sunroof and convertible operations will be combined within one division, to be called the American Sunroof Co.
Prototype vehicles will be designed by a new unit called Aeromotive Services Co. It was responsible for Toyota's Solara show car
Low-volume niche vehicles will continue to be produced by the Automobile Specialty Co. It has produced specialty vehicles such as the Dodge Viper and Plymouth Prowler.
Meanwhile, ASC's commercial-truck trim operation will continue as a standalone division.
ASC will operate as a holding company, with the divisions gaining more authority to act on their own. The parent company will consider making acquisitions to strengthen the divisions, Doyle said.
The company also hopes to make business alliances with other suppliers in Europe and Japan, Doyle said.
The reorganization follows the recent resignation of ASC President Don Barefoot.
This is his successor Doyle's first major move.