Ford stole the limelight at Geneva with the launch of the Focus. Has the new Astra been upstaged?
Ford may have stolen the show at Geneva, but we stole it at Frankfurt. We went for a very particular look with the Astra. It's a contemporary look which is very nicely sculptured with a strong, solid stance.
Between Astra, Golf and Focus you have three very different styles within this segment. Golf has an evolutionary design, Focus is completely different and Astra has strong contemporary styling. The consumer will have to choose between three quite different aesthetic choices. For value, performance and comfort we believe the Astra is well up there. It has been a very successful car for us and we expect to sell about 500,000 units in the remaining nine months of this year.