TURIN - Ford has refined its simple price approach in Italy. Just three prices cover all 30 versions of the new Ford Focus.
Ford Italia announced the new Focus price list: L26.95 million, L28.85 million and L30.15 million ($15,850, $16,970 and $17,735).
Body options are three-door, five-door and station wagon, all at the same price. It work this way:
For L26.95 million, a customer can have 1.4-liter or 1.6-liter gasoline engines in the Ambiente and Trend trim levels.
For L28.85 million, a customer can have the Ambiente or Trend 1.8-liter turbodiesel, a Trend 1.8- or 2.0-liter gasoline, or a Ghia trim 1.6-liter gasoline version.
For L30.15 million, a customer can get the Ghia trim level in 1.8- or 2.0-liter gasoline and 1.8-liter turbodiesel versions.