Jaguar's lineup through the middle of the decade will consist of five basic models: two sports cars and three sedans, said Jonathan Browning, managing director, Jaguar Cars Ltd.
That future lineup definitely includes a successor to the present XJ sedan after 2001, a topic about which Jaguar has been coy.
'We consider the XJ to be the anchor for the Jaguar marque,' Browning said in an interview after a speech last week at the Automotive News World Congress.
The lineup will be: the XK8 sports car and a sports car based on the F-type roadster concept shown this month at the North American International Auto Show in Detroit; the S-type sedan introduced last year; the upcoming 'Baby Jag' sedan, codenamed X400, due to go on sale by the middle of 2001; and beyond that, the XJ sedan replacement.
Jaguar also wants to introduce high-performance 'R' derivatives of all its models, Browning said. He ruled out a Jaguar sport-utility or a minivan, but he left open the possibility of a Jaguar station wagon.
Jaguar's worldwide sales volume has leaped from about 50,000 in 1998 to around 75,000 in 1999, thanks largely to the S-type, which shares some components with the Lincoln LS. Sales this year should be around 90,000. After the launch of the X400 in mid-2001, Jaguar expects to reach around 200,000 units for 2002, Browning said.
'How we grow is just as important as how much we grow. We want to widen the Jaguar marque, without diluting it,' he said.
In his speech and in answer to questions afterward, Browning all but confirmed the F-type will spawn a production car.
'Somebody asked (parent Ford Motor Co. CEO) Jac Nasser what would prevent him from building this car,' Browning said. Nasser's answer: 'Stupidity.'