LONDON Vauxhall's four-month-old Internet buying service will become the model for other General Motors subsidiaries interested in offering a website to sell new cars online.
IBM is developing a set of instructions based on Vauxhall's Buypower website that GM subsidiaries in any country can easily use, said Paul Confrey, marketing and new media manager at GM's Vauxhall unit.
GM's subsidiaries in France and Holland are expected to use the package to launch their own Internet websites by early summer.
IBM, which worked with Vauxhall to develop its website, is preparing documentation for the backend software and hardware needed for an Internet operation and instructions for designing the website, said Confrey.
Vauxhall has sold 400 cars since it launched the website last November. The site offers a limited number of models with an average saving of £1,000 (A1,680) compared to normal dealer prices and no finance or special incentives.
Vauxhall chief executive Nick Reilly said the number of sales is more than satisfactory, considering the depressed UK car market. 'I suspect it is one of the best sales rates on the Internet for cars,' Reilly said.