Alfa Romeo plans to make 100,000 units of the 147 in the first year following the car's introduction in late October. Production could rise to 150,000 if demand is sufficient. The lower-medium 147 will be launched with only three doors, and 1.6- and 2.0-liter gasoline engines. The 1.9-liter turbodiesel will follow in spring 2001, together with the entire five door range to replace the 146.
The 145-146 replacement will move upscale: the 1.4-liter entry-level model has been abandoned, so the range now begins with a 1.6-liter. Alfa no longer sees the volume makers as rivals for the 147. It is now aiming at the Audi A3, BMW 3 series Compact and forthcoming Mercedes-Benz C-class hatchback.
Even though prices won't be announced until autumn, the entry-level 147 three door 1.6-liter is expected to cost around A17,000-18,000, compared with A15,500 for the current 1.6-liter 145 and A20,000 for the Audi A3 and BMW 3 Compact.