MUNICH -- General Motors' Chevrolet brand kept its No.1 spot among foreign brands in Russia in 2008 despite a growing challenge from Hyundai.
Chevrolet increased its sales by 24 percent to 235,466 cars last year compared with 2007, according to figures from the Moscow-based Association of European Businesses (AEB).
Marc Kempe, spokesman for GM in eastern Europe, said Chevrolet was benefiting from a wide range of products and its fast growing dealer network.
He said: "Chevrolet in Russia has a broader range of products than anywhere else in Europe. It has the European cars, but also has other cars such as the Chevrolet Niva SUV."
Russians also liked the value positioning of Chevrolet, Kempe said.
Sales of foreign brands increased 26 percent to 2.08 million in Russia in 2008, according to the AEB. But nearly all overseas brands suffered a tough December, with sales down 10 percent to 159,711.
CSM Worldwide forecasts the Russian market to fall 11.4 percent to 2.47 million in 2009 before recovering to 2.49 million in 2010.