MUNICH – Kia has named Bernard Bradley as its new head of sales and marketing in Europe.
Bradley, 42, is a British native with 19 years' experience in the auto industry.
He will report to Paul Philpott, Kia Europe's chief operating officer.
Before Jan. 1 move to Kia's European headquarters in Frankfurt, Germany, Bradley was Honda's general manager for passenger cars in the UK.
He has held managerial roles with Vauxhall, Volkswagen, Volvo and BMW during his career.