FRANKFURT – Audi sold 94,100 cars in August, a rise of 17 percent over 2010 figures, thanks mostly to growth in China and Germany and continued strong demand for the new A6 model.
"Our new A6 Avant is coming at precisely the right time," Peter Schwarzenbauer, Audi head of marketing and sales, said in a statement Thursday. "Orders for it are much higher than we expected." Last year the automaker sold around 204,300 cars worldwide from its mid-sized model range.
Since the beginning of the year, the company has sold a total of 853,000 cars worldwide, a rise of 17 percent over 2010 figures.
Audi sales were boosted by strong growth in its biggest export markets, China, the United States and the UK, while sales in Germany also grew significantly.
In China (including Hong Kong), Audi's biggest market, the automaker sold 28,068 cars in August, a rise of 26 percent over 2010 figures. Since January the carmaker has delivered 196,534 cars in the region, a rise of 29 percent.
In Germany, where car industry group VDA raised its 2011 outlook for the car market last week, Audi's August sales rose 20 percent to reach 18,506 deliveries. Overall sales this year, in the automaker's second-largest single market, rose 16 percent to 165,020 cars.
In the United States, the brand sold 10,201 units last month, a rise of 11 percent. Between January and August, total sales in the brand's third-largest market grew to 75,256 units, a rise of 15 percent over 2010 figures.
Overall in Europe, Audi also saw buoyant sales, selling 44,200 cars in August, a year-on-year rise of 14 percent. Since the beginning of the year, Audi has sold 484,800 cars in the region, a rise of 13 percent.
In its fourth-largest market, the UK, the brand delivered 3,613 cars in August, a rise of 25 percent. From the start of the year, Audi has sold 75,128 units in the UK, a rise of 13 percent over last year's figures.
Audi has said it expects to introduce the A7 in China at the end of this year; the longer version of the A6 sedan will follow in 2012.
Reuters contributed to this report