CANNES, France -- Renault will target businesses who want to improve their green image with the Fluence Z.E. compact sedan, according to Stephen Norman, the automker's marketing chief.
The model is a battery powered version of the Fluence sedan which Renault builds in Turkey.
The Fluence Z.E. has a range of about 185km and targets customers who drive less than 200km per day. Total ownership costs will be cheaper than the combustion-engine version of the Fluence when driven 12,000 to 15,000 km a year, Norman said at a press event to launch the car here.
"The Fluence Z.E. key features are simplicity, green credentials, and the cost of ownership. There plenty of people who are satisfied by those credentials," Norman said. He declined to specify sales targets.
The sedan will arrive in showrooms starting in November. Key markets will be countries such as France, Spain, the UK, Denmark and Israel where governments offer incentives to EV buyers
In countries with electric car incentives, the Fluence Z.E. will sell at prices similar to those of comparably powerful diesel versions of the model. In France, for example, prices will start at 20,900 euros after a government 5,000-euro tax incentive is deducted.
At 4750mm. the Fluence Z.E. is 130mm longer than the internal combustion-engined version to accommodate the 250kg lithium ion battery pack behind the rear seats. It is same width as the internal combustion engine Fluence and has cabin space comparable with a sedan from the next segment up, Renault claims.