BMW AG plans to hire about 4,000 new employees this year, boosting its total global work force to more than 104,000 people, CEO Norbert Reithofer said.
"At the end of last year, the BMW Group employed about 100,000 people. We will hire about as many new employees as last year, especially in the fields of r&d, purchasing and sales," Reithofer told Automotive News Europe on the sidelines of the Geneva auto show.
BMW increased its global work force 5 percent to 100,306 people last year -- including the staff of ING Car Lease, a fleet management company BMW acquired 2011. It was the first increase since 2007, when the automaker employed 107,539 people. In 1998, the company employed an all-time high of 118,489 people.
BMW Group is hiring again because it set records for unit sales (1.67 million), revenues (68.8 billion euros) and pre-tax profit (7.4 billion euros) in 2011.