The latest issue of the Automotive News Europe monthly e-magazine is ready for you to view. This month's edition looks at what European automakers plan to do to keep winning in China despite the normalization of the market's growth.
The days are over when China’s remarkable growth was like a tide that lifted all boats. A paradigm shift in the country’s economic model is ending the era of effortless double-digit volume gains and fat profit margins in the market for automakers. Such good times will not return, industry experts say. The change results from growing pains that are only to be expected in a maturing market, according to automakers. Slower percentage growth from a very high base still means large volume increases in absolute terms, they say. European automakers depend heavily on China -- some derive half their net profit from the world’s biggest market. Our cover story analyzes how China’s “new normal” will affect Europe’s car companies.