TOKYO (Bloomberg) -- Daimler’s Mercedes-Benz brand will continue to promote diesel cars in Japan despite the negative impression that Volkswagen Group has cast on the fuel technology with its emissions-cheating scandal.
Mercedes wants to double the proportion of diesel-powered cars it sells in Japan to 10 percent this year, Kintaro Ueno, head of Mercedes in Japan, told reporters in Tokyo. Ueno said despite being personally "shocked" by the Volkswagen revelations, Mercedes will push for diesel because of its merits, such as power and fuel efficiency.
Daimler said last week that it supports the development of new testing procedures and that it has never used "defeat devices" in its cars.
The automaker introduced diesel versions of its best-selling C-class sedan and wagon in Japan Monday. Sales begin next month, bringing the number of diesel models it sells in the country to 10.
Japanese regulators have begun an inquiry into whether Volkswagen's vehicles sold in the country comply with emissions standards, adding to investigations of the automaker after it admitted to rigging 11 million cars with software that disguises how much they pollute. Volkswagen will reconsider plans to introduce diesel models in Japan following the scandal, according to spokeswoman Dorothea Gasztner.