Skip to main content
Sister Publication Links
  • Automotive News
  • Automobilwoche
  • Automotive News Canada
  • Automotive News China
Subscribe
  • Subscribe
  • Newsletters
  • Login
  • HOME
    • Latest news
    • Automakers
    • Suppliers
    • New Product
    • Environment/Emissions
    • Sales By Market
    • On The Move
    • Auto Shows
    • Munich Auto Show
    • Geneva Auto Show
    • Paris Auto Show
    • Beijing Auto Show
    • Shanghai Auto Show
  • Features
    • Long Read
    • Interview of the Month
    • Focus on Electrification
    • Focus on Technology
    • Segment Analysis
    • Cars & Concepts
    • Supplier Spotlight
    • Europe By The Numbers
  • Opinion
    • Blogs
    • Commentary
    • Guest columnists
  • Photos
    • Photo Galleries
    • Geneva Photo Gallery
    • Beijing Photo Gallery
    • Frankfurt Photo Gallery
    • Paris Photo Gallery
    • Shanghai Photo Gallery
  • Podcasts
  • Car Cutaways
  • EVENTS
    • ANE Congress
    • ANE Rising Stars
    • ANE Eurostars
    • Meet the 2021 winners
    • Browse photos from the 2021 awards ceremony
  • More
    • Publishing Partners
    • Social Media
    • Contact Us
    • Media Kit
    • About Us
    • Capgemini: Securing the industry's future through a radical rethink
    • Capgemini: Succeeding with the automated driving journey through AI
    • HEXAGON: Plugging into data is the only way to make winning EVs
    • TUV Rheinland: Battery testing center for large battery packs and more
    • TUV Rheinland: Ideas, services and certifications for smart mobility
    • TUV Rheinland: Testing of automated and autonomous vehicles on test tracks
    • Toyota Europe
    • UFI Filters
    • Facebook
    • Instagram
    • LinkedIn
    • Twitter
MENU
Breadcrumb
  1. Home
  2. Automotive News Europe
October 14, 2015 01:00 AM

Aston Martin narrows options for new plant location

  • Tweet
  • Share
  • Share
  • Email
  • More
    Print
    Aston Martin unveiled the DBX crossover concept at this year's Geneva auto show.

    LONDON (Reuters) -- Aston Martin has narrowed down the options over where it will construct a new plant to build the upcoming DBX crossover, CEO Andy Palmer told Reuters.

    Palmer said the company had reduced a list of 19 possible locations to five or six sites, including Alabama in the U.S., eastern Europe, Wales and a site near the central English county of Warwickshire and the cities of Birmingham and Coventry.

    Palmer said he would like it if the company built its new DBX model in its home UK market but that potential financial support was also an important factor in the decision-making process.

    "If you're going to build a plant then obviously you want to, generally speaking, put your plant into an assisted area so that you can reduce the risk and the burden," he said, referring to regions in which European Union governments can provide support, such as parts of Wales and eastern Europe.

    Aston Martin plans to make about 15,000 cars annually by the end of the decade. The plan includes building up to 5,000 DBX crossover vehicles per year at the new site separate from its existing plant at Gaydon in central England.

    The automaker is aiming to increase the number of conventional sports car models that it builds at Gaydon to 7,000 by 2018, together with up to 3,000 vehicles under its revived Lagonda brand.

    Daimler's Alabama connection

    Aston Martin is also considering Alabama in the U.S. as a possible site to build the DBX. Daimler, which has a 5 percent share in the UK automaker, also builds Mercedes models there. But Palmer said there was no decision yet on whether to use a full Daimler manufacturing platform or just parts.

    "It's an obvious choice when you take a complete platform from Daimler but that's not necessarily the only option that you have," he said, with the final decision over the location due by the end of the year.

    Palmer said sales of its current line-up fell to 3,661 models in 2014 from around 4,200 in 2013 and that in 2015 the number would only be "slightly above" last year's levels. The firm had previously given a figure of 4,000 for deliveries for 2014.

    Palmer, appointed in September 2014, is trying to turn around the money-losing carmaker, which saw its sales dive after the 2007-8 financial crisis.

    Last week, the company said it would cut jobs as part of its restructuring that includes a move into SUV/crossover vehicles.

    The automaker, which Palmer said made its fourth consecutive loss in 2014 and will not return to profitability until at least 2017, has suffered due to low volumes, not being part of a wider automotive group and a recall last year.

    Earlier this year, the automaker raised 200 million pounds ($304.82 million) from the group's major shareholders, mainly Kuwaiti and Italian private equity firms, to help fund its turnaround plan.

    Palmer said China would be an important market for the DBX crossover and that he was not concerned by economic slowdown that has hit car sales growth.

    "How sure are we on the longer term that China will continue to grow? I'm pretty sure. There's a market there and it's predominately moving towards being an SUV market."

    RECOMMENDED FOR YOU
    Hyundai Europe boss Michael Cole to speak at Automotive News Europe Congress
    Recommended for You
    Mike_Cole_Hyundai_2020
    Hyundai Europe boss Michael Cole to speak at Automotive News Europe Congress
    Aldo Kamper Leoni 2022
    CEO of wiring systems supplier Leoni to speak at Automotive News Europe Congress
    Wolfgang Bremm von Kleinsorgen Mercedes web
    Mercedes Central, Eastern Europe boss von Kleinsorgen to speak at Automotive News Europe Congress
    Sign up for free newsletters
    EMAIL ADDRESS

    Please enter a valid email address.

    Please enter your email address.

    Please verify captcha.

    Please select at least one newsletter to subscribe.

    You can unsubscribe at any time through links in these emails. For more information, see our Privacy Policy.

    Get Free Newsletters

    Sign up and get the best of Automotive News Europe delivered straight to your email inbox, free of charge. Choose your news – we will deliver.

    You can unsubscribe at any time through links in these emails. For more information, see our Privacy Policy.

    SUBSCRIBE TODAY

    Get 24/7 access to in-depth, authoritative coverage of the auto industry from a global team of reporters and editors covering the news that’s vital to your business.

    SUBSCRIBE NOW
    Connect with Us
    • Twitter
    • Facebook
    • LinkedIn
    • Instagram

    Founded in 1996, Automotive News Europe is the preferred information source for decision-makers and opinion leaders operating in Europe.

    Contact Us

    1155 Gratiot Avenue
    Detroit MI  48207-2997
    Tel: +1 877-812-1584

    Email Us

    ISSN 2643-6590 (print)
    ISSN 2643-6604 (online)

     

    Resources
    • About us
    • Contact Us
    • Advertise with us
    • Advertise with Us
    • Ad Choices Ad Choices
    • Sitemap
    Awards
    • Rising Stars
    • Eurostars
    • Leading Women
    Legal
    • Terms and Conditions
    • Privacy Policy
    • Privacy Request
    Automotive News Europe
    Copyright © 1996-2022. Crain Communications, Inc. All Rights Reserved.
    • HOME
      • Latest news
      • Automakers
      • Suppliers
      • New Product
      • Environment/Emissions
      • Sales By Market
      • On The Move
      • Auto Shows
        • Munich Auto Show
        • Geneva Auto Show
        • Paris Auto Show
        • Beijing Auto Show
        • Shanghai Auto Show
    • Features
      • Long Read
      • Interview of the Month
      • Focus on Electrification
      • Focus on Technology
      • Segment Analysis
      • Cars & Concepts
      • Supplier Spotlight
      • Europe By The Numbers
    • Opinion
      • Blogs
      • Commentary
      • Guest columnists
    • Photos
      • Photo Galleries
      • Geneva Photo Gallery
      • Beijing Photo Gallery
      • Frankfurt Photo Gallery
      • Paris Photo Gallery
      • Shanghai Photo Gallery
    • Podcasts
    • Car Cutaways
    • EVENTS
      • ANE Congress
      • ANE Rising Stars
        • Meet the 2021 winners
      • ANE Eurostars
        • Browse photos from the 2021 awards ceremony
    • More
      • Publishing Partners
        • Capgemini: Securing the industry's future through a radical rethink
        • Capgemini: Succeeding with the automated driving journey through AI
        • HEXAGON: Plugging into data is the only way to make winning EVs
        • TUV Rheinland: Battery testing center for large battery packs and more
        • TUV Rheinland: Ideas, services and certifications for smart mobility
        • TUV Rheinland: Testing of automated and autonomous vehicles on test tracks
        • Toyota Europe
        • UFI Filters
      • Social Media
        • Facebook
        • Instagram
        • LinkedIn
        • Twitter
      • Contact Us
      • Media Kit
      • About Us