The latest issue of the Automotive News Europe monthly e-magazine is ready for you to view. This month's edition looks at how Ford and Opel plan to turn their businesses in Europe into consistent money makers after years of struggle.
Our cover story examines each brand’s rebound plans in Europe. Their comebacks happen at a fortuitous time because top executives at each brand’s parent company will likely need to put more of their attention into China, where sales have slowed, and North America, where volume may have peaked.
The rebound of Opel and Ford also puts additional pressure on rivals such as Volkswagen brand, which has been losing market share.