PARIS -- Peugeot has completely changed the look of the 3008, giving the car a more aggressive design to help the model stand out in the compact SUV/crossover segment.
The new 3008 will compete against vehicles such as the Nissan Qashqai and Renault Kadjar. Its fresh design does away with the minivan styling of the current model. Instead the new model has a long flat hood, vertical front end, body cladding and high ground clearance.
Peugeot CEO Maxime Picat said the brand changed the 3008's styling so that customers will clearly see it's an SUV. The current car's styling that's a cross between a sedan, minivan and an SUV did not work well in certain markets, he said at a press event on Monday to reveal the second-generation 3008.
The car is the latest PSA Group model to be based on the automaker's EMP2 architecture after the Peugeot 308 compact hatchback and Citroen C4 Picasso compact minivan.
The 3008 will get Peugeot's latest i-Cockpit generation which includes a small steering wheel, an 8-inch touchscreen and a piano-inspired "toggle switch" for infotainment features. Its instrument panel is a 12.3-inch customizable screen.
Its Mirror Link function allows the infotainment system to be connected with Android or Apple smart phones displays.
For off-road driving the SUV is equipped with PSA's Advanced Grip Control electronically enhanced front-wheel-drive system.
The engine range comprises five diesels and three gasoline units, with a gasoline plug-in hybrid arriving in 2019.
