PARIS -- PSA Group said it has signed a contract to start assembling two car models in Kenya starting in June.
PSA, which wants to reduce its dependence on European sales, will begin assembling the Peugeot 508 and will then add output of the new Peugeot 3008 SUV, the automaker said. The vehicles will be built using kits of pre-assembled modules with local partner URYSIA, its long-standing Kenyan importer and distributor.
The venture will initially produce about 1,000 vehicles annually, PSA said. The Peugeot brand previously assembled vehicles in the east African country between 1974 and 2002.