The latest issue of the Automotive News Europe monthly magazine goes live on Monday, March 5. The new edition looks at what Ford of Europe needs to do to make its business sustainably profitable after last year’s disappointing performance.
Rival General Motors left Europe last year and there are enough similarities between the two U.S. automakers to wonder whether Ford might follow. Our cover story looks at the challenges facing Ford of Europe.
We also have an interview with the man tasked with finding the right solutions, Ford of Europe President Steven Armstrong, who says the automaker is committed to Europe.
Mercedes-Benz sales boss Britta Seeger says the automaker was in an uncomfortable position in 2011. It ranked a distant third behind BMW and Audi in global premium car sales. Today, Mercedes is back at No. 1 and Seeger outlined the steps it is taking to stay at the top.
Lotus CEO Jean-Marc Gales is optimistic because the British sport car maker’s new owner, Zhejiang Geely Holding, has given it the green light to add three models, hire more people and upgrade its production facilities. Gales shares details on Lotus’ future.
Two of Europe’s newest brands – Volvo’s Polestar and Seat’s Cupra – will use this year’s Geneva auto show to introduce their high-performance products to the public. We have details and comments from top executives at both brands.
This month’s Geneva auto show will mark a special anniversary for Giorgetto Giugiaro. The legendary Italian designer and European Automotive Hall of Fame member will unveil the Sibylla concept car. The sedan is an early 80th birthday present Giugiaro is giving himself. For a look at some other key Geneva debuts, see our show preview.
Fiat Chrysler Automobiles CEO Sergio Marchionne says the company has done a “lousy job” with Jeep in Europe, where he thinks the SUV brand should be capitalizing more on the region’s strong demand for crossovers of all shapes and sizes. Marchionne says he has “run out of patience.” We outline what that means for Jeep in Europe.
Four years ago, China became PSA Group’s largest market, outpacing France for the first time. PSA’s two joint ventures were ramping up manufacturing, and the upscale brand DS had just been spun off from Citroen, aiming to draw affluent Chinese buyers with French elegance. Since then PSA’s sales in China have almost halved. CEO Carlos Tavares says PSA’s performance in China “does not meet expectations.” We look at the steps PSA needs to take to turn things around in the world’s largest car market.
A two-year slump in the demand for premium large SUVs in Europe is expected to end in 2019 as BMW and Audi launch new flagships and Mercedes replaces key models. We provide an outlook for the key segment.
As the automotive industry races toward its high-tech future, consolidation is out and specialization is in. That is the message from some of the industry’s largest suppliers. In the last 18 months, big names such as Delphi, Johnson Controls, Autoliv, Honeywell and Faurecia have sold or spun off entire divisions. We look at where this trend is headed next.
Tesla’s development into a serious threat to Germany’s premium automakers was underlined last year by its success in two of Europe’s crucial segments. The Tesla Model S outsold the Mercedes-Benz S class, BMW 7 series and Audi A8 upper-premium sedans in Europe for the first time. Meanwhile, Tesla’s Model X topped premium large SUVs such as the BMW X6 and Mercedes G class. See what other surprises there were in the 24 segments that Automotive News Europe tracks using data from market researcher JATO Dynamics.
Enjoy the issue!
Luca Ciferri, Associated Publisher and Editor