Four years ago, China became PSA Group’s largest market, outpacing France for the first time. PSA’s two joint ventures were ramping up manufacturing, and the upscale brand DS had just been spun off from Citroen, aiming to draw affluent Chinese buyers with French elegance. Since then PSA’s sales in China have almost halved. CEO Carlos Tavares says PSA’s performance in China “does not meet expectations.” We look at the steps PSA needs to take to turn things around in the world’s largest car market.
A two-year slump in the demand for premium large SUVs in Europe is expected to end in 2019 as BMW and Audi launch new flagships and Mercedes replaces key models. We provide an outlook for the key segment.
As the automotive industry races toward its high-tech future, consolidation is out and specialization is in. That is the message from some of the industry’s largest suppliers. In the last 18 months, big names such as Delphi, Johnson Controls, Autoliv, Honeywell and Faurecia have sold or spun off entire divisions. We look at where this trend is headed next.
Tesla’s development into a serious threat to Germany’s premium automakers was underlined last year by its success in two of Europe’s crucial segments. The Tesla Model S outsold the Mercedes-Benz S class, BMW 7 series and Audi A8 upper-premium sedans in Europe for the first time. Meanwhile, Tesla’s Model X topped premium large SUVs such as the BMW X6 and Mercedes G class. See what other surprises there were in the 24 segments that Automotive News Europe tracks using data from market researcher JATO Dynamics.
Enjoy the issue!
Luca Ciferri, Associate Publisher and Editor