Lotus, the UK sports-car maker that is set for a $1.9 billion revival under its new Chinese owners, named former Bentley, Jaguar Land Rover and General Motors executive Uday Senapati as its product strategy chief.
Senapati takes responsibility for the management of all current and future product lines, including digital products and services, Lotus said in a statement.
Senapati most recently worked at Bentley in positions that included heading technical operations at the brand's Mulliner bespoke division. He has held management roles at Jaguar Land Rover and GM.
Senapati will take the lead in "developing and delivering our product plans and he will play a vital role as Lotus continues to challenge conventions and innovate as it looks to the future," Lotus CEO Feng Qingfeng said in the statement.
Zhejiang Geely Holding bought a majority share of 51 percent in Lotus from Malaysian automaker Proton in May 2017.
Geely is hoping to build Lotus as a luxury nameplate that competes with Porsche and Ferrari. The company plans to expand Lotus's Hethel plant in England with the hiring of 200 engineers, add a second UK factory and open a new design center, Bloomberg reported in August.
