The latest issue of the Automotive News Europe monthly magazine is ready to view.
The new edition looks at why the traditional automotive merger is being replaced by a dizzying array of ecosystems, alliances and collaborations.
The reason is that companies are racing to stay on top of the latest technological trends. Many of these new combinations involve players from outside the automotive world. Automakers and big suppliers that fail to set up or join such alliances risk falling behind -- or worse, analysts say. We look at this fast-moving trend in our cover story.
Russia’s money-losing AvtoVAZ sparked optimism among customers of its Lada brand with the August unveiling of the 4x4 Vision -- a concept previewing a possible replacement for its long-running 4x4. British-born Steve Mattin, who has been Lada’s head of design since 2011, outlines the difficulties that come with replacing a 40-year icon.