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August 31, 2021 12:00 AM

Turkey sales, July: Kia, Mini, Jaguar make strong gains in down market

Nissan, Alfa Romeo, Suzuki also rose in a market the declined by 47%

Douglas A. Bolduc
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    Kia Stonic

    Kia increased July sales 16% because of strong demand for the Stonic, which accounted for more than 44% of the brand's volume.

    The Mini, Jaguar, Suzuki, Alfa Romeo and Kia brands increased July sales in Turkey by triple- or double digit percentages. Those gains, however, couldn't stop the overall market from declining by 47 percent.

    Mini increased sales by 176 percent in July (to 102 vehicles compared with 37 in July 2020).

    Jaguar was up 57 percent, but that was because its volume rose to 11 sales from 7 in July 2020. It was a similar situation at Alfa, which increased sales to 12 from 8 in July 2020, good for a 50 percent increase, according to data from market researcher JATO Dynamics

    Kia was up 16 percent to 1,600 sales, because of strong demand for its Stonic small SUV, which accounted for more than 40 percent of the brand's overall sales and finished 16th in the country's ranking of 25 top-sellers.

    CLICK BELOW for ANE analysis of Turkey data
    Turkey sales, July and 7 months 2021 >

    Nissan reported a 3.5 percent gain in July.

    The brands that beat the market in July included Hyundai (-4.4 percent), Toyota (-4.7 percent), VW (-8.4 percent) and Dacia (-8.9 percent), JATO's figures show.

    The seven-month leaders in vehicle sales were the Fiat Egea, with a volume of 44,531, followed by the Toyota Corolla with 27,628 sales through July.

    Also in the top five were the Ford Transit Courier/Tourneo Courier (19,760), which in July jumped ahead of the Renault Clio (19,431). The Renault Megane rounded out the top five with a volume of 16,899.

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