Emilio Herrera has helped to make Kia a leader in the European electrification revolution. The Korean brand now offers buyers a choice of hybrid, plug-in hybrid or battery-electric drivetrains in models such as the Niro, Soul, Ceed and XCeed.
Hear from Kia's Europe COO on COVID-19 and the brand's electrification strategy
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Herrera, who joined Kia in 2011 after working at Chrysler and Fiat Chrysler Automobiles in various European markets, now faces the task of helping Kia sustain its sharp upward growth in Europe while rolling out a fuller range of advanced powertrain vehicles.
Hear from the man who is pushing Kia to the top of the European sales and technology leaderboard.
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