Luca Cordero di Montezemolo, 68
Former Ferrari and Fiat Group Chairman
TITLE: Former Ferrari and Fiat Group Chairman
BASED: Bologna and Rome, Italy
CAREER HIGHLIGHTS: Spent 34 years at Fiat or its subsidiaries including 23 as chairman of Ferrari (1991-2014) and six years as Fiat Group chairman(2004-2010). He resigned from Ferrari in October 2014 and a month later was appointed chairman of Italy's Alitalia airline. He also has led liquor maker Cinzano and headed the group that organized Italy's hosting of the 1990 World Cup soccer championship.
REASON FOR WINNING: Ferrari would not be a powerhouse brand on the verge of a much-anticipated multibillion dollar initial public offering without the contributions made by Montezemolo. He made Ferrari a massive success on the racetrack, winning 17 Formula One titles, and in the showroom by expanding the supercar maker's model portfolio, doubling its global unit sales while consistently ranking as one of the auto industry's most profitable companies. Montezemolo also played a key role in transforming Fiat, which was nearly bankrupt in 2004, into Fiat Chrysler Automobiles, which now ranks as the world's seventh-largest automaker.