Volvo for years has started each design journey for its cars by using the face of a mammal for its inspiration.
The practice has served it well as it gives the creative team an immediate personal connection to the car, Volvo Vice President of Exterior Design T. Jon Mayer said.
For example, the XC90 premium large SUV's face is that of a proud, confident lion.
For the new EX30 Volvo wanted to try a new twist on the theme, said Mayer, who channeled his passion for "Star Wars" for this task.
To make the car edgier and more playful than its siblings, without sacrificing on confidence, Mayer took inspiration from the iconic helmet worn by fictional bounty hunter Boba Fett.
Mayer, an American who builds and sells non-lethal light sabers for fun (see photo, below), said that Boba Fett's most recognizable piece of Mandalorian armor would translate well when applied to Volvo's smallest, quickest and most affordable model.