Newsletters

Jaguar poised to pounce in 2015

Jaguar is counting on models such as the XE (shown) and a pair of upcoming crossovers to more than double global sales by 2020.
January 05, 2015 05:00 AM

Jaguar is poised to have a record 2015 and to keep growing global sales to well above 200,000 this decade as a massive investment in products, plants and underpinnings starts to pay dividends. It’s a huge turnaround for the once product-starved, nearly bankrupt British brand, whose global volume slumped to less than 43,000 in 2010. Since then Jaguar has been re-invented to aggressively challenge top German rivals in key global segments, and it has done this with the help of executives possessing nearly a century of experience at global premium car leader BMW.

Staying current is easy with newsletters delivered straight to your inbox.