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May 25, 2021 01:05 PM

Offer of $9 billion for Lamborghini rejected by Audi

Swiss group and UK investment company want the sports-car brand, reports say

Staff and wire reports
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    Lamborghini

    Audi has no plans to sell Lamborghini, a spokesman for the carmaker said after media reports about a 7.5 billion euros ($9.19 billion) offer for the sports-car brand.

    "This is not the subject of any discussion within the group," the spokesman said. "Lamborghini is not for sale."

    The Swiss Quantum Group, together with the British investment company Centricus, are planning to submit a “Letter of Intent” on Wednesday, according to Automobilwoche, the German affiliate of Automotive News Europe.

    The UK motoring magazine Autocar also reported the offer on Tuesday.

    Quantum boss Rea Stark Rajcic founded the sports car brand Piech Automotive two years ago with Anton Piech, the son of the former VW patriarch Ferdinand Piech.

    Quantum is offering Lamborghini employees a five-year employment guarantee and is planning to take over the Italian carmaker's management team, the reports said. After buying the brand, they want to enter into a strategic partnership with Volkswagen Group.

    In contrast to what is usually the case with such declarations of intent, the letter is only signed by Quantum and not by both parties.

    VW Group owns Audi and Lamborghini. Audi is responsible for Lamborghini in the group's business structure

    VW took a step in November toward preparing Lamborghini and its Italian motorcycle brand Ducati for strategic options such as an initial public offering or sale, but a month later called off the plans and said it was committed to keeping them in the fold

    The assurances were made as part of a broader resolution of conflicts between VW Group CEO Herbert Diess and key stakeholders including labor leaders.

    A VW spokesman said there’s been no change in the group’s position to retain the Lamborghini brand.

    The topic is completely off the table, Audi CEO Markus Duesmann told Automobilwoche in mid-April. Partial sales are also not up for discussion.

    Representatives of Centricus and Quantum Group were not immediately available for comment.

    Automobilwoche, Reuters and Bloomberg contributed to this report

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