LONDON -- MG has priced its new Marvel R electric compact SUV, a rival to the Volkswagen ID4 and Skoda Enyaq, at 39,990 euros ($46,250) in Europe before incentives, the company said.
The entry Marvel R is more expensive than equivalent ID4 Pure, which costs from 37,415 euros in Germany, but it has a larger 70-kilowatt-hour battery pack in contrast to 52 kWh in the ID4's base version.
The Marvel R goes on sale in left-hand-drive European markets starting this month, MG said.
MG will not immediately offer a right-hand-drive model for its biggest European market, the UK, but could in the future, MG Europe CEO Matt Lei told Automotive News Europe.
The most expensive Marvel R comes with all-wheel-drive and a third electric motor for a combined power of 284 hp. The standard rear-wheel-drive, two-motor model can travel 402 km (250 miles) between charges, according to its WLTP classification.
The SAIC-owned brand has also upgraded its best-selling model, the ZS electric small SUV, to include a redesigned grille and a longer-range version with a 70 kWh battery pack that can drive 440 km on a single charge, according to its WLTP rating.
The electric range gets close to the segment leading 484-km range offered by the Hyundai Kona with the 64 kWh pack. The long-range model will start at 34,990 euros before incentives, MG said, comparing to 41,850 euros for the long-range Kona in Germany before incentives.
The standard model increases its battery size from 44.5 kWh to 51 kWh to give a WLTP range of 320 km. The facelifted MG goes on sale in continental European and UK showrooms from November.
MG will also roll out the MG5 electric compact wagon in Europe in the first quarter of 2022. The price will start "below 30,000 euros" the brand said.
The car is an upgraded version of the MG5 electric wagon already on sale in the UK but with a refreshed look and two battery options of 61.1 kWh and 51 kWh.
Lei said MG aims to have ordered models delivered to customers within three months, giving it an advantage over rivals that have been worse hit by the chip shortage.
"China has an edge on the production side and [SAIC] is doing everything it can help us supply vehicles to consumers here in Europe," the CEO said.
MG saw its European sales climb by 279 percent to 13,033 in the first eight months, according to data from JATO Dynamics.
The brand began expanding its European presence outside of the UK to other countries in 2019 and now has 300 dealers across the continent, Lei said.
MG aims to have around 400 open in the region by the end of the year.