Publishing Partners

These sponsored articles offers in-depth industry insights straight from the experts. Through this program, select partners share original, long-form thought leadership pieces presented in article format.
The power of plasma: How thermal innovations are impacting lightweight vehicle manufacturing

This article explores how cutting-edge plasma technology is revolutionizing lightweightmanufacturing in the automotive industry. By enabling ultra-clean, high-strength bonds betweenadvanced metals, plasma treatment helps create stronger, safer and more efficient vehicles,This innovation not only boosts performance and durability but also supports sustainabilityefforts by reducing emissions and material waste. As automakers push for lighter, greenerdesigns, plasma emerges as a powerful force shaping the future of mobility

May 23, 2025 12:08 PM
CIBC Auto Finance focus on client satisfaction paying dividends for dealers

CIBC Auto Finance’s big move to third from sixth place in J.D. Power’s 2025 Canada Dealer Financing Satisfaction Study, released May 6, did not happen by accident.Invaluable feedback from dealers coupled with the bank’s drive for continuous improvement vaulted CIBC Auto Finance past entrenched competitors within the non-captive prime-lending category, despite it being a relative newcomer to the market.

May 21, 2025 06:10 PM
Why is the auto industry so bad at using data to improve the customer experience?

The automotive industry still lags behind other sectors in using customer data to enhance experiences, despite recognizing its value. Challenges stem not from unwillingness but from outdated, disconnected technology systems that prevent a unified customer view. Automotive retailers struggle to link sales, service and customer history. In this article, Pinewood.AI’s Global Chief Marketing Officer, Kim Costello, discusses how enabling better data connection across dealerships and OEMs can unlock greater customer value.

May 19, 2025 02:51 PM
The upsell advantage: How smart dealerships drive profit and loyalty with value-added F&I programs

Smart dealerships are leveraging complimentary F&I offerings like limited warranties as gateways to valuable upsells. This strategy creates 360 degrees of value – boosting dealer profitability while extending relationships. Packaged limited warranty programs present value to the customer, in some cases, preserving the value of the car and increasing customer satisfaction. When presented transparently as solutions to real-life challenges rather than high-pressure add-ons, these products build trust while significantly enhancing dealership revenue and customer retention.

May 12, 2025 01:00 PM
Advanced engineering accelerates adhesive application development and concept validation

The ability to accelerate solutions is more important than ever in today’s fast-paced and ever-evolving automotive Industry. To help our customers achieve this, DuPont offers in-house advanced engineering capabilities that help facilitate application development and concept validation in support of the development of novel adhesive solutions for automotive EV batteries and vehicle body structures.

May 12, 2025 12:57 PM
IAA MOBILITY 2025: VDA President Hildegard Müller on U.S. participation, global innovation, and the future of mobility

IAA MOBILITY 2025 aims to be more than just an exhibition — it is a global platform for the future of mobility. With strong participation from companies all over the world, discussions on international policies, and groundbreaking mobility solutions, it will help shape the future of mobility worldwide. What the organizer is planning, you find here in this interview with VDA President Hildegard Mueller on IAA MOBILITY 2025.

May 09, 2025 01:47 PM
Insights from Cox Automotive: AI and automation in your dealership

Leverage AI and automation in your dealership with high-quality data and insights from Cox Automotive. Discover how AI tools can simplify tasks, boost productivity, and maximize profitability in automotive retail.

April 28, 2025 01:29 PM
State of the Brand: Investment in America. Hyundai’s commitment to U.S. manufacturing

A few short weeks ago, Hyundai celebrated the grand opening of its much-anticipated Metaplant in Bryan County, Georgia. Known officially as Hyundai Motor Group Metaplant America (HMGMA), this highly connected, intelligent manufacturing and assembly plant is a centerpiece of Hyundai’s North American manufacturing strategy and a symbol of the automaker’s nimble approach to assembling its cars and trucks.

Last Updated
April 21, 2025 01:18 PM
The key to Swarovski Mobility’s designs for luxury cars? Creative collaboration and first-class materials

Luxury car design, for Swarovski Mobility, is about great collaboration as well as great ideas. There’s a creative buzz that comes from partnering with experts who have synergistic skill sets – car designers, engineers, Tier 1 industry suppliers, and more. Such relationships have led to innovations like the Emotional Cockpit, bringing highly personalized, functional luxury to high-end vehicle interiors and exteriors.There’s more to it than decoration. This is crystal integrated with smart technology to produce a sleekly minimalist aesthetic for a state-of-the-art driving experience. Sustainably produced at Swarovski’s creative base in Austria, it is conscious luxury that’s changing the future of car design.

April 21, 2025 01:16 PM
EV Technology is driving the tipping point for mass adoption in the U.S.

Twenty-six-year-old Brendan has been a lifelong car enthusiast, an avid driver—and an electric vehicle skeptic. So when a friend invited him along on a thousand-mile road trip in his Tesla Model 3, Brendan was curious but prepared to be underwhelmed.

April 15, 2025 01:43 PM
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