TEL AVIV, Israel — Amnon Shashua, the CEO of automated-driving technology developer Mobileye, wants to change the conversation around automated driving.
Shashua told Automotive News the number-based nomenclature the auto industry relies on to confer automation capabilities must be more straightforward and adequately convey the division of responsibilities between human and robotic drivers.
"You either have eyes-on or eyes-off," he said. "With eyes-on, you are responsible. With eyes-off, you are not responsible."
As automated-driving technology has developed over the past decade, the auto industry has relied on what is known as the SAE Levels of Driving Automation.