MG
The MG S5 will replace the smaller ZS in the Chinese brand's lineup when it launches in Europe this spring. It rides on the same platform as the MG4 compact hatchback.
The average price reduction required for customers to consider switching to a Chinese automaker is 27 percent, a new study found.
Combined registrations for MG, Smart, Polestar, Great Wall Motors and BYD fell by 24 percent last year. The decline was due to high prices and low brand recognition.
China's worldwide EV exports fell 19 percent in November from a year earlier, according to Chinese customs data, including a 23 percent drop to the EU.
MG, BYD and VW's Cupra say they will not increase prices on EVs they export to Europe from China even after EU countries approved punitive tariffs.
MG has given the ZS, its best-selling model in Europe, a new hybrid drivetrain, along with improved infotainment and driver assistance technologies.
The main factor driving SAIC's harsh treatment appears to be varying "levels of cooperation," the EU said in its provisional decision document.
The SAIC subsidiary aims to win market share from compact SUVs such as the VW Tiguan, Ford Kuga and Kia Sportage by leveraging manufacturing advantages from building cars in China.
A Mexico factory would continue the global expansion of the former British brand, which has plants in China, Thailand and India and has said it plans to build EVs in Europe.
The MG Cyber GTS and the Honda Prelude coupe concepts put the spotlight on a long-overlooked sector: volume coupes.
