Citroen's new CEO, Linda Jackson, has a tough task ahead to ensure that the brand is successful in the highly competitive mainstream market now that its upscale DS line has been made into a stand-alone marque. A key to the brand's future will be offering models that offer technology that is useful. Jackson, an English national, is the first woman to lead the brand and the first non-French executive to hold the post. Jackson spoke with Automotive News Europe France Correspondent Bruce Gain.
September 03, 2014 05:00 AM
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