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Automakers

Geely targets Apple, Big Tech with upstart EV unit

Andy Conghui An, president of Zhejiang Geely Holding Group Co., on the production line of the manufacturing plant for Zeekr, Geely's new EV unit, in Ningbo, Zhejiang province, on April 14, 2021.
Andy Conghui An, president of Zhejiang Geely Holding Group, on the production line of the manufacturing plant for Zeekr, Geely's new EV unit, in Ningbo, Zhejiang province, on April 14, 2021. (BLOOMBERG)
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By:
Bloomberg
April 15, 2021 03:53 PM

Chinese automaker Zhejiang Geely Holding Group will use its new Zeekr electric-car unit to take on tech giants such as Apple and Xiaomi, which also have ambitions to enter the burgeoning EV market.

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