Cars & Concepts

Maserati's stumbles due to marketing issues, Stellantis CEO says

Maserati Grecale folgore 2024 Arc
The Maserati Grecale SUV is the brand's best-seller, but volume was down 42 percent in the first half. (MASERATI)
October 03, 2024 03:48 PM

TURIN – Stellantis’ struggling luxury brand, Maserati, has the right technologies and products to meet its sales and profit targets, but still has significant work to do on marketing, Stellantis CEO Carlos Tavares said.

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