Xpeng might be a young Chinese brand looking to emulate Tesla’s success by offering a connected EV, but its promise to European consumers is an old favorite for new brands: offer more features for less than the competition.
“Our plan is to offer 20 percent higher spec than the competitors’ entry-level models,” Isaac Yeo, head of Xpeng Netherlands, told Automotive News Europe on a recent driving event there.
The P5 is Xpeng's newest car and was to be its launch vehicle in the Netherlands, Denmark and Sweden in the fourth quarter, but supply chain problems forced a delay. The larger P7 will now be the brand's launch car in those countries, starting in the second quarter of 2023.