Mercedes-Benz will show an “entry segment” concept at the IAA Munich auto show in September, as the premium automaker shifts its strategy toward higher-end models under CEO Ola Kallenius.
Mercedes did not offer any details about the concept when it released a silhouette image on Monday.
The concept and other Mercedes models will be on display at the Munich Residence palace complex.
A production version could be based on the MMA architecture, which can accommodate full-electric as well as combustion-engine versions, Kallenius said earlier this year.
Kallenius has described Mercedes’ new compact strategy as “entry luxury,” and plans to increase prices for compact models in an effort to boost margins closer to its overall target of 14 percent.