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November 19, 2020 04:41 AM

Europe accelerates EV shift with subsidies, bans

Bloomberg
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    Bloomberg

    Europe is taking unprecedented steps to phase out gasoline and diesel cars and bring an end to the almost 150-year-long era of the internal combustion engine.

    The UK's 2030 ban on these cars and Germany's four-year extension of subsidies for electric vehicles reflect the inducement approach governments are taking to getting automakers to embrace electrification.

    Regulatory pressure already has helped EVs seize a greater share of car sales in Europe than any other developed auto market in the world.

    The industry has pleaded for the help because sales are sliding again due to the pandemic. There also will be drawbacks: the need for fewer workers to manufacture battery-powered cars will spur tens of thousands of job cuts over the coming years.

    FOCUS ON ELECTRIFICATION NEWSLETTER: A monthly wrap-up of the latest electric vehicle news, including interviews and global EV sales data, delivered to your inbox.

    And while costs are coming down, EVs are still years away from reaching price parity with the gasoline and diesel cars consumers are used to.

    "In the long term, the days of the internal combustion engine in Europe are numbered," Colin McKerracher, head of advanced transport for BloombergNEF, said by phone. "While the policy is driving the supply side, there is also a real demand for these vehicles. The people who are buying EVs love them."

    Seizing share

    The political pushes and pulls driving Europe's EV sales momentum are starting to lure battery-manufacturing investments that suppliers have for years been reluctant to make. China's SVolt Energy Technology said Tuesday it will join larger peer Contemporary Amperex Technology in opening a factory in Germany in the coming years.

    Tesla cell supplier Panasonic also may start up a battery business in Norway.

    BMW also said Wednesday it will spend 400 million euros ($475 million) to add electric-car assembly at its main plant in Munich. By the end of 2022, each of its German plants will produce at least one full-electric vehicle.

    German lead

    While the UK is moving up its gasoline- and diesel-car ban by a decade, its 10-point plan to foster a "green industrial revolution" does not take an entirely prohibitive approach. Prime Minister Boris Johnson announced almost 2.4 billion pounds ($3.2 billion) of subsidies and support for charging infrastructure, EV development and production.

    That amount of backing will only partially offset Brexit uncertainties gripping the industry and pales in comparison to Germany's aid. Chancellor Angela Merkel's government is offering automakers and suppliers 5 billion euros to help weather the coronavirus crisis and invest in electric cars.

    "Germany is developing into the lead market for e-mobility!" Volkswagen Group CEO Herbert Diess wrote in a LinkedIn post. "The federal government's plan to electrify private transport is working," he said, pointing to full-electric and plug-in cars seizing 17.5 percent market share.

    Germany and the UK's support measures

    German car-industry support measures  

    • 1 billion euros to extend EV incentives
    • 1 billion euros for a scrapping program for trucks
    • 1 billion euros for a fund to support technology investment by suppliers
    • 2 billion euros from existing stimulus funds to help suppliers adapt production lines

    UK car-industry support measures

    • 1.3 billion pounds for electric-car charging
    • 582 million pounds in grants for buying zero- or low-emissions vehicles
    • Almost 500 million pounds for the development and production of EV batteries

    Others in the industry are less optimistic. EVs account for only about 5 percent of sales in the UK, with prohibitive cost and a dearth of charging infrastructure holding back demand, said Mike Hawes, CEO of the Society of Motor Manufacturers and Traders.

    "All the conversations we have with customers, with drivers, all they're concerned about is availability of charging," Hawes said in an interview with Bloomberg.

    Automakers similarly pushed back in September after the European Union released plans to set stricter emissions limits for the next decade. To reduce carbon-dioxide emissions by 55 percent from 1990 levels rather than the previously planned 40 percent, the European Commission sees automakers needing to gradually phase out combustion engines.

    While EVs including the Tesla Model 3, VW ID3 and Renault Zoe are having some success, UK automaker Jaguar Land Rover has struggled to get much traction with its I-Pace electric crossover. Electric and plug-in hybrid cars were just 6 percent of sales last quarter.

    "It's not our job to defend the internal combustion engine," BMW CEO Oliver Zipse said at an event Wednesday hosted by the newspaper Sueddeutsche Zeitung. "We will make what the customer wants to buy."

    Bloomberg
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